Meet the Team
A lean crew of growth engineers, data specialists, and content strategists building scalable marketing systems from Hong Kong.
Gabriele Menozzi
DirectorGabriele founded Officine Digitali in Hong Kong with a clear mission: build a performance-driven agency that treats marketing as an engineering discipline. With over a decade of experience spanning APAC and EMEA, he has led growth programmes for enterprise brands including AIA, eBay, Sony, DoorDash, and Accor Hotels.
Richard
Head of Enterprise AccountsRichard Kwong is a seasoned digital and growth marketing leader, currently Founder and Principal at Kwong Digital, a Hong Kong-based consultancy specializing in SEO, GEO, AI-powered search optimization, and performance strategies across APAC and beyond. With deep expertise in evolving search landscapes, he helps brands maximize visibility on traditional engines and emerging AI platforms like LLMs and generative search.
Bruce
Head of Data & SEO AnalyticsBruce oversees all data pipelines, SEO analytics, performance tracking, and insight generation at Officine Digitali. He turns raw Search Console and GA4 data into actionable growth strategies that drive real business outcomes.
Pady
Head of Product GrowthPady leads product-led growth initiatives, conversion optimisation, and the experiment roadmap at Officine Digitali. He combines growth marketing methodology with product thinking to scale user acquisition and retention.
Mary
Head of ContentMary directs content strategy, editorial calendar, and creation of high-intent SEO content clusters at Officine Digitali. She ensures brand voice is consistent across blogs, case studies, and service pages.
